Reel’s Web App

Working at an early-stage VC startup is a challenge in itself, but being the only designer in charge of the UI/UX of the whole web app was a ride! From learning how to use Sketch and Zeplin, setting guidelines, conducting research, and thinking about user flows, to designing +50 different responsive screens and working closely with the Product and Engineering to deliver a great-looking, fully functioning app to our users… all within a year - this was by far the most challenging project I’ve ever had the fortune to work on, and I’m so proud of what we achieved.